AIGA [American Institute of Graphic Arts] invited Superfried to contribute to their daily Quoted series. Each designer submits five typographic illustrations of famous design related quotes to appear on the home page Monday to Friday of a given week.

 

 

The words 'space' and 'breath' particularly resonated in this quote. Consequently it felt important that the wording should feel 'light', like it could float away on the breeze at any moment. This also connected with his philosophy he called organic architecture. Since Lloyd Wright was a renowned architect it seemed apt that the lettering should take a 3D form.